SHEBA CAT FOOD


Year: 2024

Print   Activation   Press
PROBLEM
Cats and humans don’t speak the same “love language”.

INSIGHT
Cats can behave like a distant partner.

BIG IDEA
Sheba is the love language your cat understands.

Billboards






Bus Stops
 

Buses




Hero Film
Shows a man in a cozy therapist's office, venting about his “relationship” issues.
The camera reveals that he is talking about his cat.

Interactive Digital ActivationCats and humans express love differently, Sheba helps bridge that gap
through an AI-powered couples counsellor. 



Social Media ChallengeWe’re gona challenge users and content creators to post videos of their
attemps to win over their cats, and trying to understand their love language.




Next Project

NAT - EMI


hellonatemi@gmail.com
Natthasit S
Emiliano Paz F

Based in London